Twinning Policy

[!NOTE] Status: Defunct / Not in active use. Preserved for historical record and potential future reference.

1. Authority

This policy is in all respects subordinate to the Articles of Incorporation, Bylaws, and Standing Rules of the Corporation.

2. General

This policy is designed to detail the circumstances in which the Corporation shall identify partners or Twins (being other Pride organizations) to form strategic marketing alliances and mentorship relationships, and the method by which the Corporation shall select those partners.

3. Definitions

A. Not For Profit: The income and property of the organization in question may only be used for the promotion of its objects and not paid by way of dividend, bonus, or otherwise by way of profit to members of the organization (this does not apply to staff who are not directors or committee co-chairs). In short, the organization must be community-based and not a commercial enterprise designed to make money personally for the directors or owners. B. Pride Celebration: A parade, march, rally, festival, arts festival, cultural activity, or other event/activity organized for people identifying as LGBTQ+ and promoting visibility, commemorating the Stonewall Riots or similar historic event/annual festival or heritage of the LGBTQ+ community generally as organized by a pride organization as defined below. C. Pride Organization: A not-for-profit organization or group whose purpose and principal activity shall be to organize Pride celebrations. D. Twin: A Pride Organization selected as either a marketing or mentoring partner.

Where the plural or singular is used, it shall, where the context so admits, include the other.

4. Identification of Twins

A. Marketing Twins

1. Selection Criteria

a. A Marketing Twin shall be a Pride Organization with a consistent record of organizing a Pride Celebration. b. There shall be no more than four (4) marketing twins at any one time. c. Selection of a Marketing Twin shall meet a stated marketing goal of the Corporation. d. The dates of Marketing Twins’ events shall not conflict with each other or those of the Corporation.

2. Selection Mechanism

a. The Board shall select all Marketing Twins, upon recommendation of the Executive Director made between July and December each year (provided a vacancy exists). b. The Executive Director shall remain alert for marketing alliances with Pride Organizations during the course of their work.

3. Scope of Twinning

a. All Marketing Twins shall enter into a written agreement with the Corporation detailing the extent of the collaboration and the expectations, rights, and responsibilities of each partner. b. Marketing Twins shall enjoy a preferred status with the Corporation, including reciprocal benefits such as: i. Identification and website address listing on promotional materials; ii. One-page minimum editorial or advertising support within the official Pride Magazine; and iii. Free entry to events for all members. c. Twinning Agreements shall not exceed two (2) years in length and may be renewable.

B. Mentoring Twins

1. Selection Criteria

a. A Mentoring Twin shall be a Pride Organization which has either organized at least one Pride Celebration within the 12-month period preceding the application or demonstrates the intent to organize a Pride Celebration, supported by letters of endorsement from other not-for-profit organizations in the applicant’s locale. b. There shall be no more than two (2) mentoring twins at any one time. c. A Mentoring Twin shall not have an annual budget in excess of US$50,000. d. The dates of Mentoring Twins’ events shall not conflict with each other or those of the Corporation. e. The Pride Celebration organized by the Mentoring Twin shall not be of a “once only” nature and shall be an annual event and/or recurring activity. f. One Mentoring Twin shall be an organization incorporated within or whose Celebration takes place within the geographical region consisting of California, Nevada, Arizona, Utah, and Hawaii. The other Mentoring Twin shall be an organization located outside the United States.

2. Selection Mechanism

a. The Board shall select all Mentoring Twins, upon recommendation of the Executive Director made between January and March each year (provided a vacancy exists), accompanied by a letter of application identifying the specific areas where mentorship is required and an anticipated budget. b. The Executive Director shall remain alert for mentoring relationships with Pride Organizations during the course of their work. c. The Corporation shall advertise the existence of its mentorship twinning program by including an informational flyer in the registration packs of delegates to annual regional and international Pride conferences.

3. Scope of Twinning

a. All Mentoring Twins shall enter into a written agreement with the Corporation detailing the extent of collaboration and the expectations, rights, and responsibilities of each partner. b. Mentoring support shall consist of general advice, letters of support and endorsement, and an honorarium to enable at least two (2) individuals from each Mentoring Twin to attend the San Francisco Pride Parade and Celebration and gain practical operational experience. c. The Corporation shall expect recognition of its efforts from each Mentoring Twin and insight into the needs of smaller Pride organizations. d. Twinning Agreements shall be two (2) years in length and shall not be renewable.

5. Other Partnerships

Nothing in this policy shall preclude separate marketing arrangements with other Pride organizations or the granting of mentoring support to other Pride organizations, including support for once-only events such as WorldPride.


Approved by the Board: February 1, 2000
Amended: October 3, 2000
Amended: August 6, 2002


San Francisco Pride Celebration Committee, Inc.

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